With limited resources, senior legal helplines must work to use their efforts efficiently. One way to do that is by targeting populations most needy populations. This webinar looks at the reasons for targeting, targeting using outreach techniques, targeting by setting priorities, how senior legal helplines can help the IIIB programs with their targets efforts, and how to use GIS mapping to better target and to evaluate effectiveness. The webinar was recorded on Thursday, June 18, 2009.